Introduction
Welcome to APMC Mehsana - Fresh Vegetables & Fruits Marketplace ("APMC Mehsana", "we", "us", or "our"). We are committed to protecting your privacy and keeping your personal information secure.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related website services.
By accessing or using our service, you agree to this policy. If you do not agree, please do not use our service.
Information We Collect
Personal Information
When you use APMC Mehsana, we may collect:
- Contact information (name, email address, phone number)
- Business information (business name, type, tax identification if applicable)
- Account credentials (login details)
- Payment information (processed through secure third-party payment providers)
- Delivery addresses and pincode details
Usage Data
We may automatically collect:
- Device information (device type, OS, unique identifiers)
- Log data (IP address, browser type, pages visited, access times)
- Transaction history (products viewed, quotations, orders)
- Location data (approximate via IP, or precise with your permission)
How We Use Your Information
We use collected information to:
- Provide and maintain the marketplace service
- Process quotations, payments, and home deliveries
- Notify you about service updates and order status
- Provide customer support
- Improve app performance and user experience
- Monitor usage and fix technical issues
- Detect and prevent fraud or abuse
- Send relevant product or service communications (where allowed)
Data Sharing and Disclosure
With Service Providers
We may use trusted third parties for hosting, payments, SMS/notifications, analytics, and delivery operations. They only receive what is needed to perform their work and must protect your data.
For Business Transfers
If APMC Mehsana is involved in a merger, acquisition, or asset sale, your information may be transferred. We will notify you before it becomes subject to a different policy.
For Legal Requirements
We may disclose information when required by law or valid government / court requests.
With Your Consent
We may share information for other purposes when you give consent.
Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption of data in transit (SSL/TLS)
- Secure storage with access controls
- Limited access on a need-to-know basis
- Regular security reviews
No method of transmission or storage is 100% secure. We work to protect your data using commercially reasonable safeguards, but cannot guarantee absolute security.
Your Data Protection Rights
Depending on applicable law, you may have rights to:
- Access - request copies of your personal data
- Rectification - ask us to correct incomplete or inaccurate data
- Erasure - request deletion under certain conditions
- Restrict processing - limit how we use your data in some cases
- Object - object to certain processing
- Data portability - request transfer of data where applicable
To exercise these rights, contact us using the details in the Contact us section.
Children's Privacy
Our service is not directed to anyone under 18. We do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us and we will take steps to remove it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the updated policy on this page and refresh the "Last updated" date shown above.
Please review this page periodically. Changes are effective when posted on this page.
Contact Us
If you have questions about this Privacy Policy or your personal data, contact APMC Mehsana: